Top Notes: Aldehyde, Calabrian Bergamot

Middle Notes: Egyptian Jasmine, Seringa, Sweet Pea, White Flower

Base Notes: Cotton Blossom, Sandalwood, White Musk

724 is a vibrant olfactory homage to the city of New York, capturing the pulse of urban life in a bright and captivating fragrance. Inspired by the concept of 24/7—reflecting the non-stop rhythm of modern cities—it evokes a space where endless encounters and creativity thrive.

Wake up in the heart of the city that never sleeps. Beneath a clear blue sky, steam billows from bustling laundromats, mirrored by a clean, radiant freshness born from the union of aldehydes and bergamot. The city is already alive and buzzing